Mastering Go-To-Market Strategy, CAC & LTV | The Startup Survival Triangle

In this episode of Capital Compass, we dive into the most fundamental yet often misunderstood trio in early-stage startup strategy: Go-To-Market (GTM), Customer Acquisition Cost (CAC), and Lifetime Value (LTV).

This episode will teach you: • How to build a sharp GTM strategy even with zero traction • What CAC really is and how to calculate it properly • Why LTV is your most powerful financial lever • The triangle of startup survival: CAC, LTV, and payback period • How these metrics influence how much (and when) you should raise capital.

This one is especially for founders in the pre-seed and seed stage who want to build a repeatable growth engine without burning through cash or equity.

📩 Submit your pitch deck for feedback or investor interest: https://www.pallavisehgal.com/submitpitchdeck

#StartupStrategy, #GoToMarket, #CustomerAcquisition, #CapitalCompass, #LTV, #CAC, #EarlyStageStartups, #Founders, #StartupFunding, #ProductMarketFit


Previous
Previous

SAFEs vs Convertible Notes | What Founders Must Know Before Raising Capital

Next
Next

Understanding Cap Tables: What Founders Often Get Wrong