Estée Lauder Completes the Circle on Forest Essentials

Written By Pallavi Sehgal
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A Strategic Acquisition 18 Years in the Making Positions the Beauty Giant for India's Prestige Beauty Boom

The Estée Lauder Companies has announced the full acquisition of Forest Essentials, India's premier luxury Ayurvedic beauty brand. The transaction, which will see Estée Lauder acquire the remaining 51 percent stake it does not already own, marks the culmination of an 18-year strategic partnership that began with a minority investment in 2008.

#EstéeLauder, #ForestEssentials

Pallavi Sehgal
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